Franchising and ERP: an article for LIGA.net
Franchising has long been recognized as one of the most convenient and effective models for business scaling. As international experience shows, when crises occur, franchising grows. Because the best franchisees are top managers who for some reason left their jobs and are ready to invest the accumulated money in their business, which is what happened now in Ukraine. And those who are engaged in promising directions realized that franchising is the best opportunity for development.
In recent years, even despite the war, the franchising market in Ukraine has been growing steadily. Ukrainian brands are entering international markets and conquering the world.
ERP is a software solution for franchise management.
